What Makes a Great Law Firm Video

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There are certain aspects of the video that make them appeal to your target demographic in any niche, but law being one with higher credibility and trust factor, you must convey simple language to connect with your potential client.

Lawyers all to often use overly complicated language which is “law terms” but not easily understood by the potential client. DO NOT use big terms just to sound fancy, but better yet explain those terms in the video itself.

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What Makes a Great Law Firm Video

There are certain aspects of the video that make them appeal to your target demographic in any niche, but law being one with higher credibility

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